“Young Communication Agency” is a branding treatment by Krause for COPUS.

About Krause Studio

The Client

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COPUS are working within the fields of Communication Consulting in Denmark.

COPUS is a strategic communications agency that helps brands with their messaging and public relations. They believe in curating a crisp and coherent story for their clients, alongside consulting on sharing their message with the world. Talented and passionate professionals, who are committed to helping their clients succeed, has defined COPUS' team over two decades of experience. Whether it's developing a marketing strategy, crafting effective media pitches, or creating engaging content, COPUS can help you achieve your communications goals.

COPUS's Location
Denmark
Business industry
Communication Consulting
Launched at
Aug 11, 2021

The Symptoms

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Pain-points

In conclusion, business pain-points/symptoms is a useful tool when business consultants and strategic designers excel their services. In our case study, COPUS had the following business symptoms within their industry of Communication Consulting. We used these symptoms to imprint our creative direction and design decisions to make COPUS strive in their . By addressing these specific pain points, we were able to create a successful design for COPUS.

Competitors

"Our competitors have a better brand/website"

SEO Performance

"We don’t show up on Google"

Clear Design

"We're not clear enough about product/service"

Premium Presence

"We don’t look premium/innovative enough"

Responsiveness

"Our website looks bad on mobile"

The Diagnosis

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The Challenge

Creating a website is not as easy as it may seem. You have to take into account various factors such as the target audience, the purpose of the website, the message you want to convey, and so on. If you're a young communication agency with a senior approach, then you have to make sure that your website reflects that. Here are a few challenges you may encounter when developing a website for your business:

1. Finding the right tone and voice: You want to make sure that your website speaks to your target audience in the right tone. Are you formal or informal? Playful or serious? Knowing the right voice for your website is essential in order to connect with your visitors.

2. Conveying your message: What is the message you want to get across with your website? This is something you need to think about before.

The results

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Gallery

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Ready to release your brand potential, just like COPUS did?

Book in your free strategy session project to start your journey now. Remember, we're only here to help you business grow and make your brand gain praise.

If you're not completely sold yet, we recommend that you look into more of our cases down below.